3. SHELF it · Book Review Actions · Book Reviews · Career

BR 129: The Start-up of You by Reid Hoffman and Ben Casnocha

Category: 3 – SHELF it (All Categories are 1 – Read ASAP!, 2 – BUY it!, 3 – SHELF it, 4 – SOMEDAY it)

Comments: Good career book and potentially useful for those reading career books for the first time.

Top 3 Learnings:

1. Follow your passion is bad advice. The biggest reason for following your passion being irrelevant advice in this day and age is that your passion could be for an industry that might not exist in 10 years. The rate at which industries are being disrupted means that, even if it does manage to survive the next ten years, it’s unlikely it’s going to be anywhere as lucrative or attractive as it is now.

2. Who you know is what you know. Reid and Ben argue that the network is truest fastest source of information.When you look at it that way, having a deep network in the field you’d like to be in is critical because news will likely reach you much faster than via conventional sources.
The use for this is with all sorts of career moves of course. You get to hear of job openings before they exist, and so on.

3. Beware keeping optoins open. We’re often told to keep options open but Reid cautions against it. Making a decision may reduce your options in the short run but increases your options in the long run.

There’s never a right time. Even if you make a wrong decision, you can make another decision to correct it.

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